SEO Expert | Christopher West - SEO Business Analyst

What does SEO mean to you?
Search Engine Optimisation (SEO) is the key to the doorway of the internet. SEO can open up so many possibilities for any business, whether web based or not.

Why does SEO appeal to you so much?
The challenge of SEO appeals to me. SEO is always changing, and some companies get left behind or their search engine ranking drops because they don’t keep up with the latest SEO trends and techniques.

When you are not up to your elbows in keywords what do you do? 
I enjoy spending time with my beautiful wife and my two gorgeous daughters, editing our family photos and watching science fiction and fantasy movies.

Three things that make you tick?
Three things that make me tick are blogging about SEO on my website, meeting up with my friends playing video games and last but not least, coming home to three smiling faces each night.

Favourite food?
My favourite food is my wife’s cooking. She is really, really good and should audition for Masterchef. Other than that, I love pizza.

If you could host a dinner with any three people, who would you choose and why?
Firstly, I would want to meet Lady Di to ask her what she saw in Prince Charles, secondly, Matt Cutts for a social 1 on 1 with Google’s insider and thirdly, God. It’s a cliché but I can find out what his plan for me is and also ask who will take out the NRL trophy each year.

If given the chance to skip work for a day, how would you spend the entire day?
My wife would kill me if I didn’t say I wanted to spend the time with her! I would love to spend all day with my family swimming at one of Melbourne’s beaches, have a picnic in the park or at watching a family movie with my three girls eating pizza.